Wow, look at me writing about Burberry – I must say, I never thought I would. Not that I have anything against Burberry designs, but I do have a distinct distaste for the way they market their luxury brand, namely, that famous Burberry print which serves two important purposes: allowing people with enough money to show that they have enough money to buy these sorts of things, while simultaneously paying to advertise for the company. But I cannot single this phenomenon out to just Burberry. Plenty of well-established, respected brand names choose to display their logo all over their designs which in the end has the same effect as I just stated. This concept of paying for a brand still confuses me, though I have learned to live with it in my surroundings. The only brand-flaunting I am guilty of is the tiny and almost impossible-to-see designer name on my sunglasses, which is inevitable because all designer sunglasses have their name on them. But otherwise, I believe I show my loyalty to my favorite designers in other ways; i.e. this blog, since I cant exactly afford to be a walking billboard of fashion just yet.
Anyways, I was supposed to be talking about Burberry Prorsum Spring of 2010 Ready-to-Wear collection. So here it goes.
I chose to post something about this collection because in all honesty, I found it beautiful. It’s not crazy, weird, or unheard of. Burberry has been making beautiful clothing for beautiful people for a long time, and they are known for it. By all means, Burberry is not what I would consider “unfashionable” as far as the past content of this blog goes, but I mustn’t act as though I cant appreciate a good design when I see one, unfashionable or not. The look was youthful, classy, and elegant, and if I could own any of these pieces, I would be happy as a clam. Christopher Bailey brings a very young attitude to the traditional famous Burberry pieces (such as the trench coat) with some spectacular fabrics, beautiful soft draping, and perfect styling of the models. I am particularly a fan of the silvery coat that looks like it was made out of shards of glass; it’s gorgeous!
This collection caught my eye, and I was very pleasantly surprised.
Photos courtesy of: